Standing in the Fire
Real Talk for Founders in the Heat of SaaS Growth.
About the show
Dive into the fire with Kris, Garrett and John — three owners of Fireside.fm who know what it’s like to stand in the flames of entrepreneurship. In 'Standing in the Fire,' we tackle everything from the latest trends in podcasting to the realities of running a SaaS business. No scripts, no filters — just real talk about what it takes to keep the fire burning. Join us as we explore the triumphs, struggles, and surprising lessons learned along the way.
Episodes
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4: Black Friday Reflections and New Year Opportunities
January 9th, 2025 | 44 mins 29 secs
John, Kris, and Garrett reflect on Black Friday campaigns and explore how SaaS businesses can better align promotions with customer needs. They also dive into backend improvements, strategic priorities for Fireside, and the psychology behind motivating customers to start and sustain new projects.
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3: Mastering Prioritization in SaaS
December 24th, 2024 | 36 mins 45 secs
In this episode, John, Kris, and Garrett dive into the challenges of prioritization in SaaS entrepreneurship. They share their personal experiences managing multiple businesses, navigating technical upgrades, juggling marketing, and staying productive without burning out.
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2: Making Podcasting Less of a Pain
December 17th, 2024 | 25 mins 5 secs
The team discusses challenges in podcast production, including editing friction, YouTube integration, and customer feedback. They share ideas for simplifying workflows and highlight recent improvements to Fireside.fm, making podcasting more accessible and efficient.
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1: Drinking Our Own Champagne
November 9th, 2024 | 32 mins 8 secs
In this debut episode of Standing in the Fire, hosts John Nunemaker, Garrett Dimon, and Kristopher Priemer introduce themselves and share their vision for Fireside.fm, a podcast hosting and analytics platform. They discuss their motivations for launching the podcast, their backgrounds in SaaS development, marketing, and consulting, and the unique journey of transitioning from consulting to running a SaaS business.